Anyone who knows me knows that I am a classic car enthusiast. I have had a few myself. That is why I was so happy to undertake the rebranding and creation of a completely new identity for the famous Malta Classic Car Museum, founded by Carol Galea. His son Mark Galea continues the work, expanding the collection with more automotive treasures. This place is fascinating not only for classic car enthusiasts, which is why it has become a „MUST TO SEE” place on the tourist map of Malta.

The greatest treasures are two examples of the Jaguar E-type, whose silhouette was included in the old logo. Together with Mark, we decided that this car should also be shown in the new logo, but in a new, more legible, iconographic form. Its new, linear appearance became the starting point for designing the entire expressive, coherent and engaging branding.

The arduous process of implementing the new graphic identity is currently underway.